New Deal: Boxing hopes for one as Bam Rodriguez embarks on another chapter 

By Norm Frauenheim

He’s a little guy about to embark on a second chapter, also a significant one with the potential to be the biggest in the history of fighters at the bottom — the forgotten — end of boxing’s scale.

Jesse Rodriguez’ emergence over the last year is impossible to ignore. His popularity, perhaps, is best defined by his nickname. Bam, it’s simple, descriptive and easy to remember in just about any language. Bam, it could be in a super-hero cartoon or a TV ad for some new household product. But these days it sums up a fighter whose dynamic skillset can put some rare bam into a sport in desperate need of some.

Increasingly, today’s boxing is about fights that don’t happen. Anyone interested in more exasperating speculation about Canelo Alvarez-versus-David Benavidez or Canelo-versus-Terence Crawford? Didn’t think so. Anybody interested in more dreary news about the IBF, Irrelevant Boxing Federation, stripping another fighter of another title? Didn’t think so.

There have been lots of headlines this week, celebrating the 50th anniversary of Muhammad Ali’s iconic stoppage of George Foreman in then Zaire. The stories are terrific. But, mostly, they fill a void. Nostalgia is about all boxing has these days. 

Baseball celebrated its rich history this week  with another compelling World Series between the Dodgers and Yankees while boxing remembers its colorful past while wondering whether there’s much of a future.

Increasingly, I fear, boxing’s biggest moments will be the circus-like exhibition that we’re about to witness in the 57-year-old Mike Tyson against the 27-year-old Jake Paul. A big crowd figures to gather November 15 at Cowboys Stadium in Arlington, Tex. A big Netflix audience is likely. 

But they’ll be watching for the same reason people stop to watch a car wreck. In Tyson-Paul, there’s a chance an accident is about to happen.

It’s a dreary landscape, mostly devoid of promise. But there is Rodriguez, unbeaten (20-0, 13 KOs) and a reason for optimism. He just renewed his deal with Matchroom, the opening step in the 115-pound fighter’s move up the pound-for-pound scale. 

Next up: A date against a so-called mandatory challenger, Mexican Pedro Guevara (42-4-1, 22 KOs) on Nov. 9 at the Wells Fargo Center in Philadelphia on a card featuring welterweight champion Jaron “Boots” Ennis against Karen Chukhadzhian.

Matchroom’s Eddie Hearn added Bam to the card after hearing complaints about Chukhadzhian in a rematch. Ennis scored a one-sided decision — 120-108 on all three scorecards —over the Ukrainian in January 2023.

Hearn countered the complaints with his newly-minted star, Rodriguez, a small fighter who figures to be a big draw for Philly’s Puerto Rican audience. In part, the Philadelphia fight is a chance for Rodriguez to further affirm the stardom he established in entertaining fights in Phoenix, the best market for little guys in the United States since Hall of Fame junior-flyweight Michael Carbajal’s memorable run in the 1990s.

The milestone moment was Rodriguez’ masterful seventh-round stoppage of Juan Francisco Estrada last June in front of a roaring crowd of about 10,000 at Footprint Center, the Suns home arena in downtown Phoenix. It was a Super Fly fight that included power — three knockdowns — two by Bam and one by Estrada. Mostly, however, it was an almost artful exhibition of boxing skill from both. 

If boxing passed out an award for Most Skillful Fight Of the Year, Rodriguez-Estrada would be this corner’s choice with light-heavyweight Artur Beterbiev’s majority decision over Dmitry Bivol on Oct. 14 in Saudi Arabia a close second. Rodriguez-Estrada was fought at the craft’s highest level.

Initially, the proud Estrada talked about a rematch. After thinking about it, however, he decided no and announced he would move up in weight. In effect, it was an affirmation of just how good Rodriguez is. 

And will be. 

The best guess is that Rodriguez will beat Guevara, a 35-year-old former champion who is perhaps best known for beating former featherweight and junior-lightweight champion Oscar Valdez Jr. as an amateur.

Then, there’s a move to unify the 115-pound title. For now, it’s not clear where that takes him. There had been talk about a fight with the winner of a projected rematch between Kazuko Ioka and Fernando Martinez, an Argentine who scored a decision over Ioka in Japan in July. 

There have confusing reports this week about whether the Irrelevant Boxing Federation had stripped Martinez of its 115-pound title. At last report, the acronym said Martinez had relinquished the belt because he wanted to proceed with the Ioka rematch instead of a so-called mandatory. I don’t know. I don’t care.

The only significant scenario here is a path for Rodriguez to secure a shot at another belt — against Ioka or Martinez or whoever — in an effort to unify one title in perhaps another step toward Naoya Inoue, maybe the most popular Japanese athlete not named Shohei Ohtani. 

For now, Rodriguez-versus-Inoue is a dream fight. Inoue, a former junior-flyweight champion, is currently fighting at junior-featherweight, 122 pounds. There’s been talk about him at featherweight, 126. Weight might be a hurdle, although  the 24-year-old Rodriguez is expected to mature. His body type suggests he can carry more weight. 

There’s also Junto Nakatani. Nakatani, unbeaten with dangerous power, is fighting at bantamweight. He looms as the most immediate threat to Inoue’s Japanese reign.

Still, Rodriguez-versus-Inoue — a cross-cultural, world-wide clash between a Mexican-American and a Japanese star — is still the Dream.

Boxing needs one.